Hugs. Just because you're vaccinated... doesn't mean you're ready to start hugging everyone in arm's reach.

Over the course of the pandemic, we donated $2 for each shirt sold to Food Banks Canada. Thanks to all of your support, we were able to donate over 6,000 meals to Canadians experiencing food insecurity.

Designed on the Island. Embroidered in Canada. Only available online.

We're a small company based in Summerside, PEI. The East Coast is what we live and breathe, and what we know. We know that you care about where the things you buy come from, so we have partnered with a variety of Canadian partners.

Each hat is embroidered when you order it - you won't find these hats in any stores.

Comfortable. Stylish.

Your hat comes from a producer, Yupoong/Flexfit, which means that no sweatshop or child labour went into making it, and that they take steps to reduce their environmental impact.

The classic, unstructured dad cap is perfect for any collection (or head). Available in one adjustable size, this had fits like a well-loved favourite. And it will become a favourite - these hats last. Made from 100% cotton chino twill.